Deface Gio
Deface Gio / Go Compare / Dare
Go Compare 'Deface Gio' An award winning teaser campaign of graffiti-ed posters, the success of which depended on fooling the public totally. Every little detail was thought through down to the size of brushes and spray nozzles.
Creating a buzz of appreciation on Twitter and other social channels, catching the nation mood, ‘would someone just shut that Welsh opera singer up’.
Sadly he lives on…
Creatives - Stu Hallybone and James Wood
Typography - Rupert Morgan-Phillips, Mark Gardner & Kerry Roper
Dare